KaraJan Consulting Group offers total sales support, from sales channel development to marketing communications, to establish client brands and to boost sales for additional investments necessary for growth.
KaraJan Consulting Group service offerings can be broadly divided into the following four categories.
1. Sales channel development and high-touch sales support 2. Lead generation, nurturing and other marketing support 3. Marketing communications support such as field marketing, digital marketing and PR communications 4. Product localization and post-sales support – hiring of necessary third-party support and/or additional internal staff.
KaraJan Consulting Group offers short-,mid-, and long-term retainer support. We also offer services spanning specific one-off projects to integrated one-stop shopping, depending on client needs.
Synergy and Efficiency
"Sales" and "marketing" are two of the necessary wheels to drive company business. With the addition of "localization" and "support" you have the synergistic effect of four wheels that will establish your presence and brand in the market. Rather than dividing and categorizing corporate activities like already established companies, integrating as an overall program is the most efficient way to utilize your initial launch investment.
Sales Support
Business in Japan necessitates working through a partner eco-system, even with planning for direct sales.
High-touch (direct) sales are characterized as being partner eco-system-friendly.
Partners can be categorized into the following.
- Distribution - Integration - Infrastructure - ISV
Marketing Support
KaraJan Consulting Group clearly distinguishes between “Marketing” and “Marketing Communications”.
Marketing includes those programs which support sales teams. Included are lead generation, SDR & BDR and nurturing.
Sales teams can focus on high-touch sales while marketing delivers high-quality leads which grow businesses.
Marketing Communications Support
Marketing communications is the method we use to generate leads and build brands.
Beyond the programs implemented, KaraJan Consulting Group commits to the status of SFDC.
KaraJan Consulting Group offers diverse programs with its original matrix.